Primeknit FLW FW19 | Adidas Training
Adidas Primeknit FLW is a seasonal concept created for better and best level product. For FW19, I wanted to highlight color and texture blocking through high-contrast yarns, as well as push on-trend silhouettes like the onesie. Existing franchise pieces were the building blocks for the collection, and sweat-wicking yarns in bold, contrasting colors were used to create a bold, visual pieces.
Concept inspiration
Concept illustrations
Primeknit FLW SS20 | Adidas Training
Adidas Primeknit FLW is a seasonal concept created for better and best level product. For SS20, the aim was to capitalize on the trend of matching sets, as well as novelty yarn. A high-shine yarn was developed in combination with 3-dimensional structures to create a head to toe set appropriate for activities like barre and yoga. Existing franchises were used as the base, with design details and language unique to seamless knitted technology.
Concept inspiration
Concept illustrations
Seamless Commercial Level SS20 | Adidas Training
Created for the commercial level, the SS20 seamless collection serves as a takedown to Primeknit FLW. Similar textures and design language carrying throughout the range, with the matching set in mind. Super soft yarns are combined with existing franchise pieces, unique silhouettes and design details to create commercial level circular seamless product perfect for yoga and barre.
